Values

Rompetrol has learnt from its people and partners to:

Believe in a sustainable future, where individuals are the most important source of energy

Contribute to a better society through ongoing investments in tech, health, education, and culture

Look beyond the constraints of conventional thinking and always to innovate

Care about and be responsible for the people and the environment where all its activities take place

Be revolutionary and look beyond traditional ways of doing business

Be passionate about everything it does

We Are Energy for Life. We Are Rompetrol.

Energy for Sustainable Living

In everything we do, there is one force that drives us forward: energy. But for Rompetrol, energy is more than just fuel. It’s the spark that powers people, ideas, and progress. It’s the connection between innovation and everyday life. It’s the bridge between today’s challenges and tomorrow’s solutions.

The Campaign: More Than a Manifesto

"We Are Energy for Life" is not just a statement. It’s a reflection of who we are: a brand that fuels ambition, supports transformation, and leads with purpose.
This campaign is our way of showing how energy lives in every detail of what we do. From our people to our technology, from sustainable choices to bold ideas, we are shaping the future with intention and care.

We believe that energy has the power to transform the way we live — and that belief is what guides us forward.

Our Positioning: Energy for Life

Rompetrol stands for energy for life — not just in the literal sense, but in the human sense.
We don’t just power vehicles, we empower journeys.
We don’t just refine oil, we refine experiences.
We don’t just serve customers, we serve communities.

Every drop of our energy is infused with meaning, innovation, and a commitment to a more sustainable, vibrant future.

What Drives Us: Our Brand Values

High Quality – Excellence in every process, product, and partnership.

Innovation – Pioneering smarter solutions for the energy needs of tomorrow.

Sustainability – Acting responsibly today, so the future can thrive.

Creativity – Fueling progress through bold thinking and new perspectives.

People – Our true energy source. The heart of everything we do.

Join us as we move forward: with purpose, with passion, and with energy for sustainable living.

Energy for sustainable living!

This is our new brand promise that fully reflects the values of our company and our business direction.

We have always looked towards the future with confidence. Because we build it together. Because we strongly believe that people are the most important energy resource!

We are confident that by joining our energies together, we can make the best use of today and turn the future into more than a promise - we can turn it into a sustainable living.

Energy station

Driven by our passion for innovation, we are redefining the concept of gas station, giving it a new value: energy for people and cars. Thus, we are happy to introduce you the first integrated service centers and the first restaurant inside an energy station: hei coffee & gourmet, Rompetrol's newest on-the-go experience.

Community involvement

Day after day, we take care of the well-being of our communities and the environment, and to support it, we implement projects that we are passionate about.

Generations of professionals

The relentless energy of our people drives us to constantly innovate within our business.

Beyond pioneering technologies and investing in the community, we are committed to passing on the craftsmanship of energy production, securing the future for new generations of professionals.

Innovation is in our brand

Rompetrol brand is a path breaker in its field, using technology to offer the best solutions to our clients:

the first virtual loyalty card integrated into a mobile application on the local market
unique provider of the innovative service Fill&Go, payment at the pump and integrated fleet management system
the first company who introduced the first fuel that has the highest maximum octane number on the Romanian fuel market
efix S Diesel 55, the fuel with the highest cetane number on the Romanian market
the first restaurant in a filling station, offering a diverse coffee & gourmet menu

Discover more about our products and services

This is just the beginning. We are confident that by standing together and sharing the same values, we can do even more for the future; we can turn it from a promise into a place where people are the most valuable energy source.

Find out more about our involvement.